The in-house design agency at Assouline developed a rebranding, art direction, and editorial design project for the publishing house. This included creating a new logo, typography, and color palette, and establishing guidelines for the proper usage of these elements in Assouline's marketing materials. The design team also oversaw the art direction of Assouline's book covers and other design assets, ensuring that they consistently reflected the company's brand personality and values.
In addition to rebranding and art direction, the design team also handled the editorial design of Assouline's books. This involved designing the layout and formatting of the book's interior pages, as well as creating templates and style guides for the editorial team to use in the production of future books.
Assouline New York
Branding, editorial and art direction
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